.png)

Industry:
Food & Beverage
Bold Flavor, Even Bolder Design
El Santo Coyote is more than a food truck—it’s a rolling celebration of authentic Mexican culture. The founders wanted branding that captured the heart of Mexico: colorful, spirited, and rich with tradition. From butterflies to bold murals, we took inspiration from the streets of Oaxaca and Guadalajara to bring their vision to life.
We crafted a custom brand identity that blended handcrafted typography with vibrant patterns and illustrations. The food truck design became a mobile mural—featuring symbolic art, textures, and a back wall illustration that turns heads and sparks nostalgia. The result? A brand that feels as flavorful as their food.
El Santo Coyote brings flavor to the streets, and we brought flavor to their brand. Through thoughtful design and deep cultural references, this project shows what happens when branding becomes a moving experience.